TinyPNG is an online service focused on optimizing images for websites. It employs intelligent lossy compression techniques to reduce the file size of AVIF, WebP, PNG, and JPEG images, which results in faster loading times and reduced bandwidth usage.
Key features include:
- Smart Lossy Compression: Reduces file sizes by selectively decreasing the number of colors in images.
- Format Support: Supports AVIF, WebP, PNG, JPEG, and APNG formats.
- HEIC Conversion: Automatically converts HEIC images to JPG for broader compatibility.
- WebP Support: Optimizes WebP images for reduced file sizes.
- API Integration: Offers a developer API for integrating image optimization into workflows, including resizing, converting, and cropping.
- WordPress Plugin: Provides a WordPress plugin for automated image compression.
- CDN: Offers a content delivery network (CDN) for image hosting and delivery.
TinyPNG targets website owners, developers, and designers who need to optimize images for faster website performance. It offers both free and paid subscription plans, with the paid plans providing additional features such as unlimited image compression and conversion.